Alex is a serial web entrepreneur with more than 25 years experience in the digital space, building and developing tech businesses. In the late 1990s, he pioneered Webcity, the web-based interactive tourism guide, before completing a buyout with retail giant Carrefour, and later merging with a competitor service and selling to Yelp. After co-founding Winamax (the largest French online poker room) and Chilipoker in 2006, the underpinning technology platform was sold to Bally Technologies (now Scientific Games).
In 2012, he formed Mediarex Sports & Entertainment, and in 2013 acquired the Global Poker Index (live Poker’s leading ranking authority) as well as The Hendon Mob (the largest live poker database in the world). As part of the Mediarex group, Chiliz was formed in 2018, when the official whitepaper was published, outlining a vision to create the $CHZ cryptocurrency and a blockchain-based fan engagement and rewards platform for sports fans. By mid 2018, $66 million had been raised through private placement and Socios.com, the world’s first fan fan engagement and rewards platform for football and sports clubs was born shortly afterwards.
Socios.com is an official partner to 160+ organisations across nine sport verticals and 25 different countries, with over 1.5 million users across 167 countries. Major sporting organisations, including the likes of FC Barcelona, Juventus, AC Milan, Paris Saint-Germain, Valencia CF, Atletico Madrid, Manchester City, Inter Milan, Arsenal, Flamengo, Corinthians, River Plate and the national teams of Italy and Portugal, have launched their official Fan Token on Socios.com. So have mixed martial arts (MMA) brands UFC and PFL, the Davis Cup, leading Formula 1 teams, esports clubs and many more. Other Socios.com partners include LaLiga, Lega Serie A, UEFA and nearly 50 NBA, NFL, NHL and MLS franchises.